It sounds crazy. I know. A financial advisor telling you that performance doesn’t matter. But in terms of understanding what you can and can’t control and what will really help you reach your financial goals, focusing on your portfolio performance is actually a trap…and a really good one. Let me explain.

In a football game, no one wants to be down by two or three touchdowns at half time. That would mean you need to be absolutely perfect the rest of the game, avoiding mistakes and working that much harder than the other team to play catch up all the way!

My problem with the standard IPS is that it really doesn’t help clients better understand their current portfolio and whether they are on track to meet their goals. We can do better. Much better.

This blog is one of several learning tools that I’ll be providing to clients and interested parties. I will also be creating podcasts and videos in which I’ll address a variety of topics in different formats. I’m going to take a creative approach and I welcome your feedback on what works best for you.